Brand Frutabela and RUNNING in 2018.

After a highly successful collaboration within one of the most popular races in the world, color run – Color RUNNING 2017, the brand Frutabela and RUNNING continue to work together through 2018. This strategic cooperation will mark a series of joint campaigns, activities, lectures in order to support the running community in Serbia.

Fructal’s Frutabela brand consists of a wide range of fruit-grain bars, unique flavors combining fruits, selected types of cereals and various rich toppings to give character, irresistibly good taste and lots of healthy energy. Perfect for a sweet snack where you can enjoy wherever you are. 

RUNNING was founded in 2012 by launching a free of charge running school for children, then an international cooperation program aimed at providing more favorable conditions for participation in international races for all runners from Serbia. RUNNING is dedicated to the promotion of running, organizing training programs (10RUNNING preparation program) and sports events (Color RUNNING race, Košutnjak Challenge Race race with obstacles), primarily is dedicated to promoting recreational sport and healthy lifestyles in a unique and modern way.



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